The NYT Mag's cover story profile of Lauren Zalaznick -- president of Bravo, Oxygen and iVillage; producer of Kids and Swoon; another Brown semiotics grad; masstige's greatest impresario; and ultimately the person behind Top Chef, Pop-Up Video, Project Runway, and so forth -- is actually pretty fascinating. Snippets: "Like a softer version of its MTV cousin Beavis and Butt-head, Pop-Up Video was television that let the viewer enjoy the medium while also enabling him to feel a little bit superior to it." And: "Zalaznick's innovation was to make the actual narrative itself about people selling stuff, and buying it too"