aug 27
2008

Mad Men Fonts

I know some seriously uptight people who are seriously gonna freak out about this very serious issue: The font used in the credits of Mad Men is Arial, not Helvetica.
4 comments

Ohmagah!<br /><br /> <br /><br /> (fanning vapors)<br /><br /> <br /><br /> I'm no font expert, but <a href="http://www.nytimes.com/2007/08/12/magazine/12fonts-t.html?_r=1&n=Top/Reference/Times%20Topics/Subjects/A/Art&pagewanted=all&oref=slogin" target="_blank">remember this article from the Times Magazine?</a> Very interesting for a laywoman like myself, and an article which can be perfectly summarized by looking only at it's "Corrections" section:<br /><br /> <br /><br /> <em>An article on Aug. 12 about typographical changes in American road signs refers erroneously to one adaptation of the Clearview typeface for standard design applications. A Greek version is planned; it does not yet exist.</em><br /><br /> <br /><br /> Wow, I did not know Arial was the Chinatown Prada bag of fonts! How gauche! Once again, the Internet chips away at my innocence.

posted by katiebakes at 2008-08-28 08:45:03

What's the policy: is it mandatory that I now sheepishly acknowledge my own it's / its slipup? I would think that in a wonky font thread it must be.

posted by katiebakes at 2008-08-28 09:04:24

You're just lucky you didn't try sneaking in a smart quote.

posted by Rex at 2008-08-28 09:06:44

As long as it's not GiddyUp, I don't give a fuck.

posted by taulpaul at 2008-08-28 18:16:53